Accurate Armour

Accurate Armour is a manufacturer and supplier of scale military models, selling directly to the public as well as to specialist model shops and dealers all over the world. You will find over 800 of their own products on their website, as well as a number of other products and tools to compliment their range of models.
The brand approached us for advice following a deliberate attack on their website which involved the insertion of spam on their customer facing pages.

Our Approach

Having carefully examined and analysed their existing setup, we offered our expert advice and proposed an effective, alternative solution to their current website. Our proposal was very well received by the team, especially as it represented a considerable saving in comparison to their current web developers.

We built Accurate Armour a brand new ecommerce website on our own CMS, converting their existing site into a new, fully responsive web design.

Thanks to our bespoke CMS, the company can now enjoy the freedom to request bespoke, custom elements that previously wouldn’t have been able to access. We have given them unique tools and the ability to message their customers following a sale directly from within the CMS. They can now also manage all their products within a simple admin interface, saving them time whilst making the entire process more efficient.

The Results

The client’s existing customer base reported that they really appreciated the new design, benefiting from a fast checkout experience and a new, more powerful search. The company has also steadily increased sales month on month since the re-launch.

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